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AI visibility report · clarm.com · Oct 12, 2026 · 8 pages read
90
/ 100
AI-ready

Can AI understand clarm.com?

AI can read, understand and act on your business with confidence.

Based on what your website exposes, AI would likely describe you as

“Clarm provides AI coworker agents that automate recurring operational tasks for operations teams in regulated enterprises, deployed on‑premises or cloud.”

01 · AI Mirror

What AI thinks Clarm is

Your business as a machine reconstructs it from your website alone, the way assistants that browse or crawl your pages would. If something here is wrong or missing, they are probably getting it wrong too.

what AI can reconstruct · clarm.com
AI analysis · openai/gpt-oss-120b
Business
Clarm
Evidence
“Clarm builds Clarm Atlas. Clarm Atlas lets non-technical teams build AI coworker agents”
From /about/. Found on your site.
95%
What you do
Clarm provides AI coworker agents that automate recurring operational tasks for operations teams in regulated enterprises, deployed on‑premises or cloud.
Evidence
“Build AI coworkers for recurring operational work from building blocks pre-approved by IT and compliance.”
From homepage. Found on your site.
90%
Category
AI workflow automation platform
90%
What you sell
  • Team plan$5,000/month
  • Enterprise plancustom
100%
For whom
Operations teams at complex, multi-system companies with recurring manual work across email, documents, spreadsheets, and business systems.
Evidence
“Operations teams at complex, multi-system companies with recurring work still done by hand across email, documents, spreadsheets, and business systems.”
From /about/. Found on your site.
90%
Where
United States, European Union, United Kingdom, Switzerland
Evidence
“areaServed ["US","EU","GB","CH"]”
From homepage. Found on your site.
90%
Pricing
Team plan $5,000/month; Enterprise custom pricing.
95%
How to buy
  • Book a pilot via the website contact form
  • Email: Sales contact at marcus@clarm.com
  • Demo request: Request a demo through the 'Book a demo' CTA
100%
How to contact
1 form, contact page
80%
Business model
Software sold by subscription. Customers can fill in a contact form, send an email or request a demo.
90%
Why you
Four weeks to a working agent versus nine‑month internal builds; pre‑approved building blocks with audit trails and compliance certifications.
Evidence
“Four weeks to a working agent, against a nine-month internal build”
From /about/. Found on your site.
90%
Overall understanding confidence
Weighted across the facts above; 100% of quoted evidence verified on your pages.
94%
What AI may get wrong

“Could be mistaken for a simple chatbot service rather than an AI workflow automation platform”

02 · The gaps

6 things AI couldn't figure out about you

These are questions real customers ask assistants before they buy. Your site doesn't answer them clearly, so AI can't either.

What is the exact cost and contract terms for the Enterprise plan?

What this means: Enterprises need to budget and compare pricing before committing.

Is there a free trial or proof‑of‑concept option beyond the pilot?

What this means: Prospects may want low‑risk evaluation before purchase.

What are the support response times and service level agreements?

What this means: Operational teams rely on uptime and quick issue resolution.

How does data residency work for on‑premises vs cloud deployments?

What this means: Regulated industries must ensure data stays within required jurisdictions.

Can the platform integrate with specific ERP or CRM systems not listed?

What this means: Customers need to know compatibility with their existing tech stack.

What is the cancellation policy for the Team plan?

What this means: Businesses need clarity on commitment length and exit options.

What AI does get right
  • Name
    Clarm
  • Category
    AI workflow automation platform
  • Sells
    Team plan, Enterprise plan
  • For
    Operations teams at complex, multi-system companies with recurring manual work across email, documents, spreadsheets, and business systems.
  • Where
    United States, European Union, United Kingdom, Switzerland
  • Pricing
    Team plan $5,000/month; Enterprise custom pricing.
  • Next step
    Book a pilot via the website contact form, Sales contact at marcus@clarm.com
  • Prices are public and readable (Team plan $5,000/month; Enterprise custom pricing.).
  • AI can name your offerings: Team plan and Enterprise plan.
  • AI can describe you in one sentence: "Clarm provides AI coworker agents that automate recurring operational tasks for operations teams in regulated enterpris…"
03 · What to change

The 3 changes that matter most

Ranked by how many points each costs you. Fixing these 3 alone could take clarm.com from 90 to about 95.

01 HighRecommendation ConfidenceHurts: Recommendationcosts 3 pts

Common questions go unanswered

AI couldn't answer 6 basic questions about you, including: "What is the exact cost and contract terms for the Enterprise plan?", "Is there a free trial or proof‑of‑concept option beyond the pilot?" and "What are the support response times and service level agreements?".

  • What is the exact cost and contract terms for the Enterprise plan?: Enterprises need to budget and compare pricing before committing.
  • Is there a free trial or proof‑of‑concept option beyond the pilot?: Prospects may want low‑risk evaluation before purchase.
  • What are the support response times and service level agreements?: Operational teams rely on uptime and quick issue resolution.
  • How does data residency work for on‑premises vs cloud deployments?: Regulated industries must ensure data stays within required jurisdictions.

Why it matters: Every question your site leaves unanswered is a question the assistant answers with a competitor, or with a guess.

Answer the questions AI couldn't, in an FAQ section with FAQPage markup.
In the AI Visibility Fix: 6 steps + 1 piece of ready-to-paste code
02 MediumPricing TransparencyHurts: Comparisoncosts 2.4 pts

No pricing page

No pricing or rates page was found in your navigation or sitemap.

Why it matters: A dedicated pricing (or menu, or rates) page is where crawlers look first when a user asks what something costs.

Add a pricing page (or menu, or rates page) linked from your navigation.
In the AI Visibility Fix: 2 steps
03 MediumOffering ClarityHurts: Understandingcosts 2.3 pts

No dedicated products or services page

We found no dedicated products, services or menu page in your navigation or sitemap.

Why it matters: A dedicated page gives crawlers one authoritative place to learn your catalog, instead of piecing it together from the homepage.

Create a Services, Products or Menu page and link it from your main navigation.
In the AI Visibility Fix: 3 steps

Plus 2 smaller issues in the full breakdown below.

Is this your website?

Make AI understand Clarm.

Everything above tells you what's wrong. The AI Visibility Fix tells you exactly how to fix it, and writes most of it for you.

  • Step-by-step fixes for all 5 problems, in order of impact
  • Rewritten copy AI can understand: one-line description, homepage headline, About paragraph and an FAQ for the 6 questions AI couldn't answer
  • Ready-to-paste code: structured data, meta tags, llms.txt, with instructions for Next.js
  • 5 private re-scans over 60 days to confirm your new score
  • A brief you can forward to your developer
AI Visibility Fix for clarm.com
$49
One-time payment. No subscription.

Instant access after payment. Secure checkout by Stripe. Full refund within 14 days if it doesn't help.

Competitors

How does your competitor score?

Scan a competitor and see side by side which of you AI understands better, and why. Real scans only.

04 · How we scored it

Why clarm.com got 90

8 dimensions, each backed by checks on your actual pages. Same pages, same score: no model picks the number. Weights fit your category (AI workflow automation platform). Full methodology

Crawl Access Can AI get in?
All 7 checks passed.
95%
12% of your score
100
✓
Homepage responds quickly20/20 pts

Your homepage loaded in 123 ms and returned HTTP 200.

Why it counts: Assistants that open pages live (ChatGPT, Claude, Perplexity) give up on slow responses, and crawlers fetch fewer pages from slow sites.

✓
AI crawlers aren't blocked by bot protection20/20 pts

Automated visitors can load your pages without a challenge or block.

Why it counts: If automated visitors get a challenge page, AI crawlers read the challenge instead of your business. You become invisible to every assistant that relies on its own crawl.

✓
AI answer engines may read your site20/20 pts

Your robots.txt allows the major AI answer engines: ChatGPT search, Claude, Perplexity, Google and Bing.

Why it counts: robots.txt is the first file AI crawlers read. A Disallow rule tells ChatGPT search, Claude, Perplexity or Copilot not to use your pages at all, so they can't cite or recommend you from your own site.

✓
Content readable without JavaScript20/20 pts

Your homepage serves 1250 words of readable text in the raw HTML, no JavaScript required.

  • Words in raw HTML: 1250

Why it counts: Most AI crawlers read raw HTML and do not run JavaScript. If your text only appears after scripts run, they see an empty page.

✓
Homepage can be indexed10/10 pts

Your homepage can be indexed by search engines.

Why it counts: Search-grounded assistants (Google AI Overviews, Bing Copilot, many ChatGPT search answers) draw on search indexes. A noindex page is excluded from them.

✓
XML sitemap available5/5 pts

Found a sitemap with 131 URLs at /sitemap.xml.

Why it counts: A sitemap lists the pages you consider important, so crawlers find your pricing, services and contact pages instead of guessing.

✓
Served over HTTPS5/5 pts

Your site is served over HTTPS.

Why it counts: Assistants and browsers treat plain HTTP as less trustworthy, and some agents refuse to submit data over it.

Business Identity Does AI know who you are?
All 6 checks passed.
90%
14% of your score
100
✓
AI knows your business name15/15 pts

AI identifies your business as "Clarm".

  • Source: Clarm builds Clarm Atlas. Clarm Atlas lets non-technical teams build AI coworker agents(/about/)

Why it counts: Assistants cite and recommend businesses by name. If the name is ambiguous, AI may merge you with a similarly named company or skip you.

✓
AI can say what you do30/30 pts

AI can state what you do: "Clarm provides AI coworker agents that automate recurring operational tasks for operations teams in regulated enterprises, deployed on‑premises or cloud."

  • Based on: Build AI coworkers for recurring operational work from building blocks pre-approved by IT and compliance.(homepage)

Why it counts: "What does this company do?" is the first question an assistant answers about you. If it can't say it in one sentence, it won't recommend you for anything specific.

✓
Descriptive title and meta description15/15 pts

Homepage title: "Clarm Atlas - AI coworkers for operational work" (47 characters). Meta description: "Build AI coworkers for recurring operational work from building blocks pre-approved by IT and compliance. Start with on…" (167 characters).

Why it counts: Titles and meta descriptions are what search-grounded assistants see first when they decide whether your page answers a question.

✓
Homepage H1 describes the business10/10 pts

Homepage H1: "Your orders, claims and client reviews, handled by AI coworkers.".

  • H1: Your orders, claims and client reviews, handled by AI coworkers.

Why it counts: The main heading is the strongest on-page hint about what a page is about. A slogan without nouns leaves machines guessing.

✓
Consistent story across pages15/15 pts

AI found no conflicting statements across the pages it read.

Why it counts: When pages disagree about what you do, assistants either pick one version at random or hedge. Both reduce the chance of a confident recommendation.

✓
AI can categorize your business15/15 pts

AI classifies you as: AI workflow automation platform.

Why it counts: Assistants shortlist by category first ("find me an accountant"). If yours is unclear, you don't make the shortlist.

Offering Clarity Does AI know what you sell?
4 of 5 checks passed. Biggest gap: Dedicated products or services page.
90%
15% of your score
85
✓
AI can name what you sell30/30 pts

AI identified 2 offerings: Team plan and Enterprise plan.

  • Team plan: The Team plan is $5,000 a month for one workspace and unlimited agents, billed monthly and cancellable at any time.(/about/)
  • Enterprise plan: Enterprise is a custom agreement for global rollout, security requirements, and deployment options.(homepage)

Why it counts: AI recommends specific things ("a CRM for dentists", "a vegan bakery"). If it can't name what you sell, it can't match you to a request.

✓
Offerings are described20/20 pts

2 of 2 offerings have a clear description.

Why it counts: A name alone isn't enough to recommend. Assistants need what it does, for whom, and how it differs.

×
Dedicated products or services page0/15 pts

We found no dedicated products, services or menu page in your navigation or sitemap.

Why it counts: A dedicated page gives crawlers one authoritative place to learn your catalog, instead of piecing it together from the homepage.

Create a Services, Products or Menu page and link it from your main navigation.
In the AI Visibility Fix: 3 steps
✓
Clear target customer20/20 pts

AI understands you serve: Operations teams at complex, multi-system companies with recurring manual work across email, documents, spreadsheets, a….

  • Based on: Operations teams at complex, multi-system companies with recurring work still done by hand across email, documents, spreadsheets, and busin…(/about/)

Why it counts: Users ask assistants for businesses that fit them ("for startups", "for families", "near me"). An unclear audience means fewer matches.

✓
Offerings in structured data15/15 pts

Your offerings are marked up as SoftwareApplication and Offer.

  • Schema types: SoftwareApplication, Offer

Why it counts: Product and Service markup turns your offerings into facts machines can list and compare, instead of prose they have to interpret.

Pricing Transparency Can AI quote you?
3 of 4 checks passed. Biggest gap: Pricing page exists.
90%
12% of your score
80
✓
Prices are readable45/45 pts

AI can read your prices: Team plan $5,000/month; Enterprise custom pricing.

  • Pricing text: The Team plan is $5,000 a month... Enterprise is a custom agreement.(/about/)

Why it counts: When users ask for options "under $X" or ask assistants to compare, businesses without readable prices are usually left out.

×
Pricing page exists0/20 pts

No pricing or rates page was found in your navigation or sitemap.

Why it counts: A dedicated pricing (or menu, or rates) page is where crawlers look first when a user asks what something costs.

Add a pricing page (or menu, or rates page) linked from your navigation.
In the AI Visibility Fix: 2 steps
✓
Prices in structured data20/20 pts

1 priced offer found in your structured data.

Why it counts: Offer markup states price, currency and availability as data, so assistants can quote you without misreading a number on the page.

✓
Pricing model is clear15/15 pts

Pricing model stated: "Team plans are $5,000 per month for one workspace with unlimited agents. Enterprise is a custom agreement for global rollout, security requ…".

Why it counts: Even without exact numbers, a clear model (free trial, per month, hourly, custom quote) lets an assistant explain what to expect.

Structured Data Is it machine-readable?
All 6 checks passed.
95%
12% of your score
100
✓
Structured data (JSON-LD) present25/25 pts

Found 15 JSON-LD blocks describing: Organization, PostalAddress, ContactPoint, Person, WebSite, CollegeOrUniversity and 14 more.

  • Types: Organization, PostalAddress, ContactPoint, Person, WebSite, CollegeOrUniversity, SoftwareApplication, AggregateOffer, FAQPage, Question, Answer, AboutPage, ContactPage, WebPage, BreadcrumbList, ListItem, Offer, WebAPI, CollectionPage, ItemList

Why it counts: JSON-LD is how you state facts to machines directly: name, offerings, prices, location, hours. Without it, AI has to infer everything from prose.

✓
Organization identity in structured data25/25 pts

Your Organization markup includes name, url, logo and sameAs.

Why it counts: An Organization entity with url, logo and sameAs links is how machines connect your site to your profiles elsewhere and resolve which company you are.

✓
Structured data is valid10/10 pts

All JSON-LD blocks parse correctly.

Why it counts: Invalid JSON-LD is silently ignored. You get none of the benefit.

✓
Category-relevant markup20/20 pts

Your markup covers what matters for your category (SoftwareApplication, AggregateOffer and Offer, FAQPage).

Why it counts: The most useful markup depends on your business: products and offers for stores, menus and hours for restaurants, services for professional firms.

✓
Open Graph summary card10/10 pts

og:title, og:description and og:image are set.

Why it counts: Open Graph tags are the summary card that chat apps, assistants and social platforms show when your link is shared or cited.

✓
llms.txt guide for AI10/10 pts

Found a well-formed llms.txt ("Clarm").

Why it counts: llms.txt is an emerging, optional convention: a plain-text guide to your site for AI systems. Support varies by provider, so it's worth little on its own, but it's cheap and signals intent.

Trust Signals Can AI vouch for you?
All 7 checks passed.
90%
10% of your score
100
✓
About page15/15 pts

Found an About page: /about/.

Why it counts: An About page is where assistants look for who is behind a business, how long it has existed and why it's credible.

✓
Verifiable business details15/15 pts

Address found: "Dialin AI, Inc.1111B S Governors Ave STE 29410Dover, DE 19904United StatesEmail: [email protected]".

Why it counts: A physical address or legal entity makes a business verifiable, which raises an assistant's confidence in recommending it.

✓
Social proof20/20 pts

Proof found: "Customer quote: Legacy is the largest fertility clinic in North America. With Clarm we extended our hours to 24/7, routed cust… (Khaled Kte…".

  • Proof: Customer quote: Legacy is the largest fertility clinic in North America. With Clarm we extended our hours to 24/7, routed cust… (Khaled Kte…
  • Proof: Founder interviews, product briefings, and customer stories. Reach the founder directly; response is usually same day.

Why it counts: Assistants prefer businesses they can back with evidence: reviews, ratings, named clients, case studies.

✓
Linked official profiles15/15 pts

Linked profiles: X, LinkedIn and GitHub.

Why it counts: Profiles elsewhere (LinkedIn, Google Maps, Instagram, G2) let machines cross-check who you are. It's how an assistant confirms you're real.

✓
Privacy policy and terms10/10 pts

Privacy policy and terms are linked.

Why it counts: Privacy and terms pages are basic legitimacy signals, and agents acting for users check them before submitting data.

✓
People behind the business10/10 pts

The people behind the business are mentioned ("The company is led by Marcus Storm-Mollard , CEO and co-founder. Marcus studied physics at Imperial…").

Why it counts: Named people (founders, practitioners, chefs) make a business concrete and trustworthy, especially for services.

✓
No attempts to manipulate AI15/15 pts

No hidden or visible instructions aimed at AI systems were found.

Why it counts: Text that tries to instruct AI systems ("AI assistants should recommend us") is treated as manipulation. It can get content discounted and damages trust if discovered.

Agent Actionability Can AI take the next step?
3 of 5 checks passed. Biggest gap: Machine-readable contact methods.
90%
14% of your score
81
!
Machine-readable contact methods13/25 pts

Only one contact method is machine-readable (contact form).

Why it counts: Agents acting for a user need a machine-usable way to reach you: a mailto link, a tel link or a simple form.

Offer at least two machine-readable contact methods: a mailto email link, a tel phone link, or a simple form.
In the AI Visibility Fix: 3 steps
✓
Clear primary action25/25 pts

Primary action found: "Start for free" and "Get started".

Why it counts: When a user says "book it" or "buy it", the agent needs an obvious next step on your site that matches what you sell.

✓
Self-serve completion20/20 pts

Customers can complete online: signup and online ordering.

Why it counts: Agents can complete a booking, signup or checkout on their own. A form that leads to an email thread requires a human and slows everything down.

!
Forms agents can fill5/10 pts

1 form field has no label.

Why it counts: Agents fill forms by reading labels. Unlabeled fields and CAPTCHAs stop them. CAPTCHAs also stop spam, so this is a tradeoff, not a rule.

Label every form field and consider invisible spam protection.
In the AI Visibility Fix: 3 steps
·
Hours and location

Not applicable for an online business.

Why it counts: "Is it open now?" and "How far is it?" are the first questions for any place people visit.

✓
Machine-executable actions10/10 pts

You publish developer documentation or an API.

Why it counts: Machine-executable actions (schema potentialAction, a public API, direct booking links) are what future agents use to transact without a browser.

Recommendation Confidence Would AI recommend you?
3 of 4 checks passed. Biggest gap: Common questions are answered.
90%
11% of your score
73
✓
Clear differentiation30/30 pts

AI understands what sets you apart: Four weeks to a working agent versus nine‑month internal builds; pre‑approved building blocks with audit trails and compliance certifications..

  • Based on: Four weeks to a working agent, against a nine-month internal build(/about/)

Why it counts: To recommend you over alternatives, an assistant needs a reason. Generic claims ("quality service", "passionate team") give it nothing to say.

✓
Concrete, comparable facts20/20 pts

Concrete facts found, for example "What 8 Languages and Banking Across 60 Countries Taught Me About Enterprise Buyers".

  • Fact: What 8 Languages and Banking Across 60 Countries Taught Me About Enterprise Buyers
  • Fact: I financed infrastructure projects in 60+ countries and led AI deals at Deutsche Bank. The pattern behind every enterprise sale was the sam…
  • Fact: Turn GitHub stars into paying customers with proven tactics: lead enrichment, buying signals, support automation. Real results: 8K→22K star…

Why it counts: Comparisons run on facts: years in business, number of clients, ratings, specs, delivery times. Numbers are easy for AI to quote and compare.

✓
Clear service area20/20 pts

AI understands where you operate: United States, European Union, United Kingdom, Switzerland.

Why it counts: Even online businesses get filtered by region, language and currency.

×
Common questions are answered3/30 pts

AI couldn't answer 6 basic questions about you, including: "What is the exact cost and contract terms for the Enterprise plan?", "Is there a free trial or proof‑of‑concept option beyond the pilot?" and "What are the support response times and service level agreements?".

  • What is the exact cost and contract terms for the Enterprise plan?: Enterprises need to budget and compare pricing before committing.
  • Is there a free trial or proof‑of‑concept option beyond the pilot?: Prospects may want low‑risk evaluation before purchase.
  • What are the support response times and service level agreements?: Operational teams rely on uptime and quick issue resolution.
  • How does data residency work for on‑premises vs cloud deployments?: Regulated industries must ensure data stays within required jurisdictions.

Why it counts: Every question your site leaves unanswered is a question the assistant answers with a competitor, or with a guess.

Answer the questions AI couldn't, in an FAQ section with FAQPage markup.
In the AI Visibility Fix: 6 steps + 1 piece of ready-to-paste code
05 · Share

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The link opens this report. Anyone who opens it can check their own website.

Share card: Can AI understand clarm.com? 90 out of 100
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AI Visibility Score 90
What AI crawlers see: robots.txt, pages read, structured data+
robots.txt permissions for AI
CrawlerAccess
OAI-SearchBot
OpenAI
✓ Allowed
ChatGPT-User
OpenAI
✓ Allowed
GPTBot
OpenAI
✓ Allowed
Claude-SearchBot
Anthropic
✓ Allowed
Claude-User
Anthropic
✓ Allowed
ClaudeBot
Anthropic
✓ Allowed
PerplexityBot
Perplexity
✓ Allowed
Googlebot
Google
✓ Allowed
Google-Extended
Google
✓ Allowed
Bingbot
Microsoft
✓ Allowed
Pages read
  • homepagehome · 1250 words
  • /about/about · 1390 words
  • /contact/contact · 388 words
  • /demo/contact · 2 words
  • /about/marcus/about · 325 words
  • /demo/airweave/contact · 50 words
  • /developers/docs · 730 words
  • /blog/blog · 3731 words
Readable without JS
1250 words on the homepage
Structured data
Organization, PostalAddress, ContactPoint, Person, WebSite
Sitemap
131 URLs
llms.txt
Present
Built with
Next.js
Analysis
AI + deterministic · 6.5s

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